System Features

Display Advertising Entry and Billing

AtlasMaestro’s display advertising tools assist your sales people in every step of the advertising process – from generating sales leads to easy order entry, from billing to sales reports, from targeted client promotions to direct marketing campaigns.

  • Easily schedule ads, orders, and quotes
  • Check past order activity and enter payments
  • Change ad sizes, and add more run dates on the fly
  • Accept electronic payments, including credit cards
 

Classified Advertising Entry and Billing

AtlasMaestro’s classified advertising tools provide access to simplified classified order entry, automatic formatting for both print and online publishing, and web order portal to allow customers to create and pay for their own classifieds directly from your web site.

  • WYSIWYG classified ad entry
  • Check past order activity and enter payments
  • PDF output for print pagination
  • HTML output for web publishing
  • Accept electronic payments, including credit cards
 

Home Delivery Subscription Management

AtlasMaestro’s subscription tools help attract new readers, improve retention, automate workflow, develop operational efficiencies, provide new revenue opportunities, and manage complex delivery requirements.

  • Automatically process subscription and renewal payments
  • Accept electronic payments, including credit cards
  • Prepare and distribute renewal notices
  • Create mailing labels for direct mail
  • MapQuest optimized route planning for carrier deliveries
  • Connect to Microsoft Word® for Mail Merge
 

Newsstand Single Copy Sales

AtlasMaestro’s single copy sales tools help manage newsstand deliveries and returns, increase sales, and efficiently plan your delivery routes to save both time and money.

  • Process deliveries and returns
  • MapQuest optimized delivery route planner
  • Auto invoicing
 

Bulk Messaging Marketing Tools

AtlasMaestro’s message marketing tools helps build relationships, increase sales, and promote your newspaper. The included marketing system delivers powerful, user-friendly and affordable tools to create, send and track high-performance message and newsletter campaigns.

  • Email and SMS messaging
  • Contact management
  • Newsletter archive
  • Easy to use WYSIWYG message editor
  • Message personalization and scheduling
  • Powerful analytics and tracking
 

Sales Customer Relationship Management

AtlasMaestro’s customer relationship management (CRM) tools help you find, attract, and win new customers, nurture and retain those your business already has, and reduce the costs of marketing and customer service. Organize, automate, and synchronize business processes with a fully integrated system.

  • Streamlined sales and marketing processes
  • Improve cross-selling and up-selling opportunities
  • Better customer profiling and targeting
  • Create mailing labels for direct mail
  • Connect to Microsoft Word® for Mail Merge
 

Self Service Customer Web Portal

AtlasMaestro’s self-service web widgets help you embed online tools for advertisers and subscribers to manage their accounts directly from your website. Just copy and paste a couple lines of code to a web page on your site, and you’ll have a full-service customer portal.

  • Accept online subscriptions orders and renewals
  • Accept online display advertising orders
  • Accept online classified advertising orders
  • Accept online payments
  • View order history and invoices online
 

Mobile Application

Lookup contacts, manage tasks, and schedule ad orders from your smartphone using the AtlasMaestro mobile app on your smartphone.